- Client Relationship Management (CRM)
- Facilitation
- Initiative Planning and Implementation
- Sales Pursuit Strategy
- Proposal Management and Development
Business development is the creation of long-term value for an organization from its customers, markets, and relationships – bringing it all together to exceed.
From Client Relationship Management (CRM) implementation to client ranking, and solid pursuit management our focus is developing and growing your business in a systematic, measurable, and repeatable way. True business development is more than just a hodgepodge of guesswork, hunches, and competing initiatives–it is a philosophy and a process. Without business development, your brand, conference center, and brochure will not matter. J-Elliott Consulting can use our knowledge and expertise to formulate a sales strategy and create a business plan that will generate a great deal of new business.
Our strength is in understanding the drivers of business buying behavior and uncovering the hidden needs that can be leveraged to give our clients advantages over their competitors. Development of client strategy is another key area covered by business development activities. Many businesses struggle with devising ways to effectively market their business to prospective clients. We can operate as an extension of your management or delivery team, working on a part-time, project led, or interim basis, and sharing the work to allow you to focus on your core business activities.
We have experience in a wide range of development topics. Projects have included activities such as the facilitation of annual board meetings for a large public sector organization, to helping a company target its idea market sector, to the development and implementation of a full marketing strategy. J-Elliott Consulting is experienced at helping clients build and manage an effective and efficient sales/business development operation, and can modify the activities to best fit your needs.
In the professional services world, the sales cycle can be very long — it is not uncommon for pursuits to last for a year or more. So, when the pursuit culminates in a proposal, it is critical that your firm articulate its advantages and convey solutions in a professional and logical manner. We help create a clear and consistent message using methods that we developed with some of the world’s leading professional services providers that will increase your success rate.
We help clients overcome the paralysis that often accompanies the analysis of their clients, competitors, and the market itself. We believe in simplicity and clarity. We help clients realize the benefits of their products or services and create compelling messages that guide prospects to making a choice — their offering. As one company famously said, “just do it.”